We recently surveyed our users to ask them what they wanted. They said, ‘eCom features’. We said ‘we’ve got this idea-‘. They said ‘eCom.’ We said ‘we thought it’d be cool if-‘ and they said ‘DUDE. ECOM.’
So we’ve taken the hint. Our current development plans centre around making eCom in Convertri better, plus a suite of other improvements at the top of any funnel-builder’s wish-list.
eCom. You can technically use us for eCom right now. In practice, it’s a ballache. But this isn’t just a huge market, it’s business for a lot of our users – so we’ve put together a list of improvements that we think will make Convertri the eCom funnel builder.
- Ability for a buyer to select product variants on the sales page, e.g. small/medium/large t-shirts.
- CSV export for orders
- Ability to add and account for sales tax and VAT
- Automatic receipt e-mails
- PayPal integration. Bonus points for extra payment processors.
- 2-step checkout
- Coupons
- Zapier integration
- Shipping integrations: ShipStation and FBA are the two on the shortlist
- Modal checkout
- Opening the numeric keypad on mobile for entering credit card numbers, which we’re told gives a big boost to checkout conversions
Combining these features with Convertri’s blistering page speed will give us a top-level platform for eCom funnels, all under one roof.
Improved Infrastructure. Admittedly this is a bit of a cheat since it was also on our last roadmap, so a lot of the work has been done. But with Google’s increased emphasis on security, our customers have been asking for forced SSL for some time, and we’d like to deliver.
- Improved stability (not that we expect anyone to notice, since Convertri pages already have the best uptime rate out there)
- Ability to force SSL
- Ability to geo-target pages (allowing you to show a different page to viewers depending on what country they’re in, letting you stick within differing optin regulations or showing different offers to different prospects)
Mobile. Back in the day, 320px was the standard size for a phone screen, so that’s how wide we made our mobile editor. Times have changed. These days, phones are large and getting larger, and our customers want mobile display that looks good regardless of screen size. So we’ll be changing the mobile editing system to both increase the size of the editor, and employ scaling factors to ensure the page displays well on all devices.
Updated UI. This is based both on customer comments that the dashboard can be hard to navigate, and our desire as a company to make the app more intuitive for new users and more easily expandable with future modules.
- Updated, more professional look
- Funnels made into first-class citizens
- Improved template selector
- Improved template selection
Dynamic Text Replacement. This is an incredibly useful feature for anyone running paid traffic, highly desired by our users and will fill a big hole in our feature offering compared to high-level competitors Unbounce and Instapage.
GDPR. This regulation comes into force at the end of May 2018, and using a platform that isn’t compliant is a risk to your business. That’s clearly not something we want for our users, so we’re making sure we’re fully GDPR compliant by the time the regulations roll out. We’re almost there already, but we still need:
- A way for people to search what information is held on them in Convertri
- An option for us to forget anything we’re not legally required to keep
We’re hoping all of these features will be delivered by the beginning of June, though timing development is extremely hard so don’t bet your house on it. We’ll update in early June so you can see how we did!