Best KPI Software and Key Metrics Every Website Should Track

Key Performance Indicators – everyone loves to talk about them, but not everyone knows how to use them effectively. The right key metrics can show you exactly how your website and business are performing, while the wrong ones can leave you guessing. This is where KPI software comes in. These tools help businesses track KPIs […]

What Are Heatmaps, and How Can I Use Them in my Marketing?

Heatmaps visualize user behavior on your site, showing clicks, scrolls, and mouse movements. See how marketers visualize data using tools. Heatmaps show user interactions on your website. They use color as a visual representation to highlight where people click, scroll, or move their mouse, making it easy to spot what grabs attention and what doesn’t. […]

Convertri Updates – 12/10/21

It’s update season! This week, we do have some exciting stuff: The major one is that we’re making big updates to the forms widget. You can now add bump sales, for making a little extra money with add-on products, as well as dynamic cart information. The cart info  will show total price, shipping, discounts and […]

How to Create a Content Marketing Strategy

Content marketing, done right, is an incredibly effective form of marketing. The main reason for this is because it gives your customers value up front: when they browse your content they’re able to take advantage of your expertise and experience your brand without purchasing a single thing. This builds trust, something which is essential for […]

Convertri September Updates

It’s been a month since our last mega-update, so here’s everything that’s gone on in the wonderful world of Convertri in September. One of the biggest updates is that the Facebook pixel is now live – so you can now integrate your pixel automatically, no more messing around with code! Events we send: Lead – […]

Copywriting First Aid: 4 Quick Fixes for Your Copy

Run out of time for big edits? Got the itch to run an A/B test but not sure what to change? Fear not – even the tiniest tweaks to your copy can yield big results… even up to 30% more conversions. And that’s the kind of result we’d all like. So if you’ve got five […]