“Business plans.” Boring, right? Not so. A good business plan makes success more likely. A good business plan is the compass that helps steer your ship through a storm. And it makes you feel incredibly professional when you write one. In a nutshell, a business plan is a written document that describes your business. It […]
Australia has ruled that media companies can be held liable for defamatory comments by readers on their social media posts. This is a big development for anyone with a Facebook presence, so even if you’re not in Australia, it’ll pay to keep up to date on this latest development. This ruling is a result of […]
A wee bit late – but here’s a roundup of everything that’s been happening here at Convertri HQ in October! First off, the Facebook Conversion API is now finished. This means that you will now get far more accurate conversion data to your Facebook ads, because browsers can’t block Conversion API events. When you integrate […]
Key Performance Indicators – everyone loves to talk about them, not everyone knows how to use them effectively. Plainly speaking, KPI is the unit of measurement you need to use to find out how awesome your website is. You define the KPI’s, and whether you’re hitting them or not tells you how well your business […]
Heatmaps are a way to visualise complex data about how users interact with web pages. Heatmap services collect and interpret data from activity such as clicking, scrolling and time spent on different parts of the page, and then translate that into an overlay which shows you what parts of your page users interact with most […]
It’s update season! This week, we do have some exciting stuff: The major one is that we’re making big updates to the forms widget. You can now add bump sales, for making a little extra money with add-on products, as well as dynamic cart information. The cart info will show total price, shipping, discounts and […]
