The best news on this lovely spring day is that your form notifications can now be sent to any email – which is great for letting your clients know when their forms have been submitted. Previously, users could only have notifications sent to their account email, but now you can enter your client’s or someone […]
Writing a good call to action is essential to your sales page or landing page’s success – but finding the perfect CTA for your offer can be tough. Here’s some tips to keep in mind, as well as some ideas you can swipe for different scenarios. With a good CTA, there’s a good chance you’ll increase […]
Big news this week – we’re introducing the new product variant feature! It will let you do awesome things like sell a t-shirt where the user can choose size and colour – could you do this before? Actually, yes. But you had to use product groups, include every possible combination of product and variant, and […]
Even more split testing improvements are coming your way this week, as well as a couple of new templates for your sites. Split testing is a really useful tool to see how your conversions can be improved on a micro as well as macro scale. It’s also pretty fun, pitting one version of a page […]
Back in the heady neon days of 1984, Dr. Robert B. Cialdini – Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University – wrote a book called Influence: The Psychology of Persuasion. Since then, it’s become a marketing classic, widely lauded as the number one book on marketing you’ll ever need to write everything from […]
Split tests, you say? Even easier, you say? Let thy will be done! This week, we’re releasing the ability to split test totally different pages. It’s a big shake-up of how our current system works, so let me explain. The old split testing system was designed to test two variants of the same page, so […]
