Two boxes: inside one, is a gift voucher for $50 at a nice restaurant. Inside the other, is a lottery ticket with a chance of winning $50 million. Which do you choose? In fact, a better question: how could you NOT know which to choose? Sure, you could win $50 million. But what are the […]
So today we’re talking all about video backgrounds – what are they, how you make them and whether or not they really work. Because right now video’s quite a big thing. Video backgrounds are definitely very much in vogue. And there’s no denying they’ve got a lot of wow factor when you first hit the […]
In this video I want to talk to you a bit about features and benefits. Because they’re important, we all know they’re important, but a lot of people get confused over what features and benefits really are. They’ve got in their head this idea that you should be focusing your copy on the benefits because […]
If we one thing do well at Convertri, we make beautiful fast-loading pages. If that’s not enough for you, we also do pretty neat case studies. Don’t believe us? You will soon: we’ll be posting them up on the blog. In the meantime, you can take our word for it. Case studies are important. They tell a story, communicate your […]
Content is the scrunched-up newspaper that lights companies on fire (in an awesome way). Amazing content comes from the heart. So, when ideas about a company blog were bouncing around the Convertri office, we asked ourselves: what do we love doing most of all, and how can we use it to help you? Kittens. GIFs […]
