Mobile Optimization for SEO

Optimizing your website for mobile devices isn’t just a good idea, it’s now essential. Now, more than half of all global web traffic comes from mobile devices – and Google prioritizes mobile page load speed as a key metric when determining your website’s search ranking. Did you know, 94% of organic search traffic comes from Google? […]

Convertri Updates – 25/05/21

Last week, the devs officially started work on our editor tree view. Neil filled you in last week about this exciting new feature in the pipeline, but just in case you missed it: It’ll make  elements easier to find on your page You’ll be able to see easily which elements are hidden or not shown […]

How to Use Bullets Responsibly

Bullets (or bullet points) are one of the number one tools used by high converting copy. They’re easy to learn – but tough to master. What are bullets? Technically, anything that can be put into a list and formatted like the items below are considered bullet points: Here’s an idea And another Oh look, a […]

5 Reasons Why Long Copy Converts

Long copy is best for complex or in-depth explanations, or when your audience isn’t all too familiar with your offering. Short copy, on the other hand, is good for when your audience is already familiar with the product or when you have a laser-focused value proposition you can get across in two seconds. But even […]

Convertri Updates – 04/05/21

This week we’ve not only got a big video bug fix for you, but we’ve also got a video for you to watch. Firstly, our devs have been working hard on squashing a bug that’s been buzzing around the office for… well, quite a while now. If you’ve ever encountered problems with uploading videos, we […]

How to Identify Your Target Audience

You can narrow down your target audience in just three stages: check who’s already responding, analyse the competition, and write an avatar. Once you complete these stages, you should have a solid target market to work from – but don’t leave it to the last minute. Identifying your target audience is the single most important thing […]