How to Create a Content Marketing Strategy

Content marketing, done right, is an incredibly effective form of marketing. The main reason for this is because it gives your customers value up front: when they browse your content they’re able to take advantage of your expertise and experience your brand without purchasing a single thing. This builds trust, something which is essential for […]

Convertri September Updates

It’s been a month since our last mega-update, so here’s everything that’s gone on in the wonderful world of Convertri in September. One of the biggest updates is that the Facebook pixel is now live – so you can now integrate your pixel automatically, no more messing around with code! Events we send: Lead – […]

Copywriting First Aid: 4 Quick Fixes for Your Copy

Run out of time for big edits? Got the itch to run an A/B test but not sure what to change? Fear not – even the tiniest tweaks to your copy can yield big results… even up to 30% more conversions. And that’s the kind of result we’d all like. So if you’ve got five […]

Convertri Updates – 14/09/21

Okay, so Neil spoiled the surprise. We’re releasing a brand new feature today that has been requested a LOT. And he was so excited about it, he took to Facebook to leak the news early. He demonstrated the new feature in a brief, giddy video walkthrough you can see here: https://www.facebook.com/neil.murton/videos/1472211333152391 And in case you […]

5 Video Marketing Trends in 2021

If you’ve been paying attention to digital marketing, you know there are some big things going on in the space in 2021. With national lockdowns across the globe, people have been watching more video than ever to fill up the hours – and new trends have emerged which have kept marketers on their toes. But […]

4 Analytics You NEED to Know in Marketing

Analytics is the practice of measuring, managing and analysing performance to maximize effectiveness and optimize return on investment (ROI). In non-corporate speak, it’s the numbers behind the sales. The math behind the profit. The figures behind the six-figure income (or, at least, that’s the aim). Understanding your marketing analytics allows you to put your time and effort […]