How to Track Offline Conversions with Google

Spotted in early February, a beta test from Google called Enhanced Conversions will let you follow your prospects’ movements and track conversions more effectively offline without having to mess around with your CRM. The new option offers an alternative to the existing Google Click ID-based offline conversion tracking method. It’s likely to make tracking offline […]

Convertri Updates – 15/03/22

As the weather gets a little warmer, you may be noticing creepy-crawlies waking up after a few months of hibernation. Scuttling around, making a nuisance of themselves and whatnot. The same is true around Convertri HQ – so much so that this week, our devs have been busy squashing bugs instead of releasing the cool […]

Convertri Updates – 08/03/22

Breathing space. We all need it now and again. From mental health to good web page design to sage advice from the London Underground, we should all mind the gap. “Just as white space in design allows your eye to focus on what’s most important, the same holds true in life.” (Unfortunately, the name of […]

How to Hook Your Audience

Hook -> Story -> Offer This is the advertising framework to get people’s attention, drive traffic and make sales online. Throw out an attention grabbing hook. Tell them a compelling story that builds desire for your product. Make them an offer so good they feel silly saying no. In this post I’m going to give you 3 hooks (and follow up stories) […]

Convertri Updates – 01/03/2022

Good things come in small packages. This week’s update may be tiny, but my goodness is it mighty – we have a great new feature for you, one that will save you a lot of hassle. What better way to kick off a brand new month? Here in the UK, it’s not only St David’s […]