Microconversions are small tasks you get your prospect to commit to before a final sale. They usually get bigger the closer you get to the final conversion, or other end result. Microconversions do the important job of priming your prospects, getting them used to the idea of handing over money or information in small doses so it […]
Who loves cookies? Everybody loves cookies. But, just like other awesome things in life, cookies should only be given with free and enthusiastic consent. That’s why this week we have a new feature that will let you ask your visitors whether they’d like cookies or not. Previously, you had to set one up yourself, which […]
Conversion rate optimisation turns clicks into customers. Learn proven strategies to increase revenue from your existing website traffic. Conversion rate optimisation (or CRO) is the practice of converting more leads into customers. Optimising your conversion rate can include tweaking your copy, making changes to your page design, or changing any number of other factors, such […]
The best news on this lovely spring day is that your form notifications can now be sent to any email – which is great for letting your clients know when their forms have been submitted. Previously, users could only have notifications sent to their account email, but now you can enter your client’s or someone […]
Writing a good call to action is essential to your sales page or landing page’s success – but finding the perfect CTA for your offer can be tough. Here’s some tips to keep in mind, as well as some ideas you can swipe for different scenarios. With a good CTA, there’s a good chance you’ll increase […]
Big news this week – we’re introducing the new product variant feature! It will let you do awesome things like sell a t-shirt where the user can choose size and colour – could you do this before? Actually, yes. But you had to use product groups, include every possible combination of product and variant, and […]
